It’s Not Just About Today’s Workout!
I receive a lot of email newsletters from all over the world. I subscribe to them because I like reading and I believe in learning. In fact, the amount of money I have spent on education over the years would probably buy me a small house.
The fastest way however, to encourage me to delete an email or even unsubscribe from the list, is a subject line or first few lines that say something like “3 Killer workouts”, “This workout will get you pumped” or something similar.
This is what I call the bootcamp approach to fitness. I am not a fan and neither should you. Here's why...